Media Kit · 2026

The Numbers
Behind The Ride

A transparent look at audience, reach, and engagement — plus the rider-first content principles that drive results.

01

At A Glance

Performance metrics · 2026

MK-01
Total Views (12 mo)
6.2M
Reels, TikToks & long-form
Avg Engagement
8.4%
Likes, comments & shares
Monthly Reach
1.2M
Unique monthly viewers
Female Audience
32%
Women in motorsport
Aged 25–44
62%
Core purchasing demographic
Active Riders
94%
Ride or aspire to ride
02

Geography

Australia38%
United States24%
United Kingdom12%
Italy9%
Germany6%
Rest of World11%
03

Channels

Instagram

@theducatigirl

TikTok

@theducatigirl

YouTube

/theducatigirl

04

Past Collaborations

Motorcycles

Ducati

Helmets

Arai

Riding Gear

Rev'It

Motorcycle Parts

Cassons Australia

Apparel

Merla Moto

Eyewear

Skram Eyewear

View campaign ↗

05

Rate Card

Single Reel

Concept, shoot, edit, publish.

Content Package

3 reels + 5 stills + stories.

Ambassador (3 mo)

Ongoing creative & exclusivity.