Beyond
The Bike

Jessica Appleby | The Ducati Girl

I'm Jessica, the creator behind The Ducati Girl — a motorcycle enthusiast, content creator, mum, fitness lover, and passionate advocate for growing female representation within the motorcycle industry.

What started as a personal passion for riding has evolved into a platform that connects brands with an engaged audience through authentic storytelling, high-quality content, and a genuine love for the riding lifestyle.

Motorcycles have given me more than just a hobby; they've given me confidence, freedom, and a community. After becoming a mum, riding helped me reconnect with a part of myself that I thought I'd lost. It reminded me that adventure, ambition, and personal growth don't stop when life changes — they simply take on a new meaning.

That experience is what drives The Ducati Girl today.

I create content that goes beyond showcasing products. I bring brands to life through real-world experiences, rider perspectives, and engaging visual storytelling that resonates with both experienced riders and those entering the motorcycle community for the first time.

With a background in business development and client relationships, I understand the importance of creating partnerships that deliver value. My approach combines professional collaboration with authentic content that audiences trust and engage with.

Through motorcycle reviews, riding gear features, event coverage, lifestyle content, and brand campaigns, my goal is to help brands increase awareness, build credibility, and connect with riders in a meaningful way.

As a rider, mum, and content creator, I bring a unique perspective to the industry—showing that motorcycling is for everyone and helping inspire more women to get involved in the sport and lifestyle we all love.